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The state of agency websites in Poland

Dr Urls research · the Poland edition of our live study · figures computed live, newest audit 21 October 2026

We ran the audit Dr Urls runs for its customers on the home pages of 221 web agencies, studios and freelancers in Poland. These are the results, recomputed every time this page loads.

Key findings

  • The median agency home page in Poland scores 57/100, the same as the median across all 20 countries we audited.
  • 92% score below 70, a C+ or worse on the scale we grade every site with (88% overall).
  • Only 0% reach an A (85 or more).
  • The median home page has 34 issues our audit flags.

How the grades fall

  • A+0% · 0
  • A0% · 0
  • B+2% · 5
  • B5% · 12
  • C+28% · 62
  • C42% · 92
  • D22% · 48
  • F1% · 2

By speciality in Poland

By what each business says it does on its own site; only groups of at least 40. One business can count in several rows.

Median score and share below 70, by group
GroupSitesMedian scoreBelow 70
WordPress agencies455889%

The best-scored agency websites in Poland

By the score of their own home page, from our audit. A score measures the site, not the quality of the agency's work for clients.

  1. 1Marton Design - Strony Internetowe, Web Agency81
  2. 2AHOS DIGITAL80
  3. 3Nauris Agencja Marketingu Internetowego80
  4. 4POZYCJONOWANIE STRON – TWORZENIE STRON WWW, AGENCJA SEO, AGENCJA MARKETINGOWA80
  5. 5Generation Z Agencja Kreatywna79
  6. 6Profitway - Agencja Marketingowa / Reklamowa / SEO | Strony internetowe | Kampanie reklamowe77
  7. 7PAGEART - Agencja Interaktywna / E-commerce / Software House / Marketing / SEO76
  8. 8Visuality - Ruby on Rails experts75
  9. 9BlackMewa Digital Design74
  10. 10NETEXO | Strony Internetowe, Sklepy Internetowe, Agencja Interaktywna, Agencja e-commerce 36074

The most common problems

Being collected for Poland: the list appears once at least 300 audits here record which problems they found (89 so far). Until then, see the full study. We would rather show nothing than extrapolate from a few.

How we measured

The same method as the main study: one home page per business, fetched once by our crawler and run through the audit Dr Urls runs for customers. This edition keeps only the agencies located in Poland. Audits taken between 23 August 2026 and 21 October 2026.