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The state of agency websites in Spain

Dr Urls research · the Spain edition of our live study · figures computed live, newest audit 21 October 2026

We ran the audit Dr Urls runs for its customers on the home pages of 641 web agencies, studios and freelancers in Spain. These are the results, recomputed every time this page loads.

Key findings

  • The median agency home page in Spain scores 57/100, the same as the median across all 20 countries we audited.
  • 88% score below 70, a C+ or worse on the scale we grade every site with (88% overall).
  • Only 6 of 641 (under 1%) reach an A (85 or more).
  • The median home page has 34 issues our audit flags.

How the grades fall

  • A+0% · 0
  • A1% · 6
  • B+3% · 18
  • B8% · 53
  • C+29% · 189
  • C34% · 216
  • D20% · 130
  • F5% · 29

By speciality in Spain

By what each business says it does on its own site; only groups of at least 40. One business can count in several rows.

Median score and share below 70, by group
GroupSitesMedian scoreBelow 70
E-commerce agencies636178%
WordPress agencies1756183%

The best-scored agency websites in Spain

By the score of their own home page, from our audit. A score measures the site, not the quality of the agency's work for clients.

  1. 1LOBOX Group | Agencia y consultoría de Marketing y Publicidad90
  2. 2The Agency89
  3. 3Groowly Digital88
  4. 4Multiconversion87
  5. 5Creativ Innova86
  6. 6Lynx SEO Agency86
  7. 7Digitalvar | Agencia de marketing digital en Madrid84
  8. 8Local Max83
  9. 9ECOZENTECH82
  10. 10MORZH — Agencia de Marketing y SEO Madrid82

The most common problems

Being collected for Spain: the list appears once at least 300 audits here record which problems they found (169 so far). Until then, see the full study. We would rather show nothing than extrapolate from a few.

How we measured

The same method as the main study: one home page per business, fetched once by our crawler and run through the audit Dr Urls runs for customers. This edition keeps only the agencies located in Spain. Audits taken between 28 August 2026 and 21 October 2026.