The state of agency websites in Sweden
Dr Urls research · the Sweden edition of our live study · figures computed live, newest audit 21 October 2026
We ran the audit Dr Urls runs for its customers on the home pages of 187 web agencies, studios and freelancers in Sweden. These are the results, recomputed every time this page loads.
Key findings
- The median agency home page in Sweden scores 59/100, 2 points above the median across all 20 countries we audited (57).
- 84% score below 70, a C+ or worse on the scale we grade every site with (88% overall).
- Only 0% reach an A (85 or more).
- The median home page has 32 issues our audit flags.
How the grades fall
- A+0% · 0
- A0% · 0
- B+3% · 5
- B13% · 24
- C+30% · 57
- C33% · 62
- D20% · 37
- F1% · 2
The best-scored agency websites in Sweden
By the score of their own home page, from our audit. A score measures the site, not the quality of the agency's work for clients.
- 1SEO-byrå Pixel NordicStockholm84
- 2Winter AgencyStockholm83
- 3Amplify Digital Stockholm ABStockholm80
- 4Bonzer ABStockholm80
- 5Synlig Webb StockholmSaltsjöbaden79
- 63on Creative & GrowthStockholm77
- 7SEO MasterStockholm77
- 8Most Studios ABStockholm76
- 9OmnilyStockholm76
- 10SearchIntentStockholm76
The most common problems
Being collected for Sweden: the list appears once at least 300 audits here record which problems they found (34 so far). Until then, see the full study. We would rather show nothing than extrapolate from a few.
How we measured
The same method as the main study: one home page per business, fetched once by our crawler and run through the audit Dr Urls runs for customers. This edition keeps only the agencies located in Sweden. Audits taken between 12 September 2026 and 21 October 2026.